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The modular creative approach: Why Lego-block design is replacing one-off campaigns

Modular creative design works like Lego blocks—reusable components that build countless campaign variants while cutting production costs 60-70%.

Aug 4, 2025

The Canva Problem: Creative Freedom Without Control

Canva promised creative freedom for all. Instead, it created operational chaos. Here's why professional teams need both access and control.

Aug 1, 2025

What is ad ops? The reality behind modern creative operations

From 50-hour campaigns to 2-hour delivery: discover what modern ad ops really looks like and how automation transforms creative production.

Jul 10, 2025

How The Wine Society Reduced CPA by 23% Through Creative Automation

A 150-year-old wine brand needed a refresh. With CreateTOTALLY, they reimagined their creative, reached new audiences, and scaled without slowing down.

Jun 26, 2025

Canva vs Figma vs Adobe: The Complete Marketing Operations Guide

Real insights from marketing teams who've hit the scaling walls with Canva, Figma, and Adobe. No fluff - just operational realities.

Jun 23, 2025

How Miele Reduced Video Localisation from 200 Hours to 15

Miele slashed video localisation from 200 hours to 15 across 34 markets. See how CreateTOTALLY's automation transformed their global creative workflow.

Jun 23, 2025

The Role of Figma in Modern Creative Production: Scaling Content Without Compromise

Figma excels for creative collaboration but scaling content is tough. Automation unlocks speed, quality, and consistency without creative compromise.

Jun 17, 2025

Amid the AI hype, let’s not forget our actual business objectives

AI is a tool, not a solution. Focus on solving real business problems, not chasing hype. Innovation must create value, not just add new tech.

Jun 12, 2025